Creative Brief
Description
“La Corrida de GTR’s más grande de Puerto Rico”
Exclusive event created for GTR owners, cruising through some of Puerto Rico’s most scenic northern and central mountain roads. A high-speed experience blending performance driving, community, and authentic local “chinchorreo” culture.
Task
We were asked to work out a new structure and to provide the necessary designs.
Strategy
Brand Strategy, UX Strategy
Design
UI/UX Design, Art Direction
Client
UiCore